Sensus

Sensus was founded in 2009 by Cam Zink, kicking things off with the Swayze single ply grip. Today the catalog has grown considerably to include a wide variety of grips, with a couple of signature models from Andreu Lacondeguy and Emil Johansson for extra “street cred”. The grips are all made in the USA by ODI, while most other accessories sold by the brand are made in Taiwan. Incidentally, the list of pro riders associated with/supported by Sensus is so long that it’s probably easier to find a freerider who ISN’T part of the Sensus squad already – backing up the typical “by riders for riders”...