Where is MTB Distribution Going? - One Day with Cosmic Sports

Last year, before COVID changed a few things, we spent one day with our good friends at Cosmic Sports. We talked about how the bike industry's distribution model has changed a lot in the last twenty years. But above all, we tried to imagine how distribution will change in the future. Grab your favorite beer and some chips and sit comfortably on the couch because it's going to be an interesting chat.